During my contract with PureRed Agency, my team and I created multi-channel marketing campaigns for Balducci's, a specialty gourmet food retailer in the United States.
On a weekly basis I created emails, designed web updates, managed CMS and copy-wrote.
Web and print design for ProPlumber and other programs.
This BP Business Solutions Plus and Business Solutions Mastercard discount and rebate sheet is used to outline two card options for businesses of different sizes. This piece is used as a stand-alone sales tool and is also used within larger presentations.
This Fuelman tier sheet was designed to show the side-by-side differences between Regular, Plus and Premium features and savings. This is often used in larger Fuelman presentations as well as a stand-alone tool and reference sheet.
I designed the tier labels to be used for this piece and all instances in the future.
*Global Imports BMW is a client of Force Marketing. All Global Imports BMW projects were completed as an employee of Force Marketing.
*Holman Motorcars is a client of Force Marketing. All Holman Motorcars projects were completed as an employee of Force Marketing.
Sophistication, clean lines, mindful negative space… Creating the ideal framework to allow this high-end product to speak for itself was at the core of my design strategy for Mason Hosker’s first lookbook.
(Mason Hosker “MH” mark was also designed by yours truly.)
*Holman Motorcars is a client of Force Marketing. All Holman Motorcars projects were completed as an employee of Force Marketing.
While working with Comdata, I created a card distribution system that is applicable to all Comdata card products. The system was designed do deliver cards in multiple quantities and include all necessary information for card activation and use.
The issue is that clients are unclear or unaware of all card options and functions.
The solution I created is system called the “Unit of One”. This concept ensures that all information necessary to activate, use and manage your card is included with every card delivered. The information is not only included for owners, fleet managers and drivers, but is presented in an ordered, succinct way to create clarity and efficiency around card use.
International market pitch deck for sales of Site Selection Magazine and Conway custom content publications. The timeline shows when each current publication is produced. The infographics show subscriber and readership statistics.
When I set out to design for Holman Motorcars, I had a couple goals in mind —
First, I wanted to make use of the highly sophisticated and thoughtful design behind the Aston Martin, Bentley and Rolls Royce brands. It is important to create a brand path across all three automotive tiers, from brand awareness to vehicle purchase.
Second, I wanted to make creative use of the carousel ad layout on Facebook. Using a a few images across several image cells encourages the viewers to stop scrolling and interact with the add, navigating through the continuous image. Here, there is room to include specific offers as well as reinforce brand awareness.
*Holman Motorcars is a client of Force Marketing. All Holman Motorcars projects were completed as an employee of Force Marketing.
Informational ad created for tech venture capital fund and startup incubator.